MBA Digital Marketing
45.5 LPA
Highest Package
1 LAKH PM
Highest Stipend
8500+
Placements
800+
Recruiters
Overview

The MBA in Digital Marketing in collaboration with Harvard Business Publishing Education, is a dynamic postgraduate program designed to equip students with the essential skills to thrive in the digital marketing industry. This course offers a deep dive into a variety of digital marketing strategies and tactics, including search engine optimization (SEO), social media marketing, email marketing, and content marketing. Students gain a comprehensive understanding of data analytics, enabling them to analyze market trends and consumer behavior effectively. The curriculum also emphasizes market research and the application of these insights to real-world marketing challenges.

Graduates of the MBA in Digital Marketing are well-prepared for a range of careers in digital marketing and related fields. They possess the expertise to develop and implement effective digital marketing campaigns, leverage analytics to drive business decisions, and understand consumer dynamics in the digital age. This program is ideal for those looking to advance their careers in marketing, advertising, public relations, and beyond, providing them with the tools and knowledge needed to excel in an increasingly digital world.

Scope

The MBA in Digital Marketing equips students with the skills to thrive in the evolving digital landscape. This program focuses on leveraging digital platforms to create and execute effective marketing strategies. Students learn to harness social media, SEO, content marketing, email campaigns, and other online tools to engage audiences and drive brand growth. A critical aspect of the course is data analysis, where students gain expertise in interpreting metrics to optimize campaigns and make data-driven decisions.

Staying current with industry trends is a cornerstone of the MBA in Digital Marketing. Students are trained to adapt to rapid changes in technology and consumer behavior, ensuring they can anticipate and respond to market shifts. The curriculum often includes hands-on projects, internships, and collaborations with industry professionals, providing practical experience and networking opportunities.

Graduates of this program can pursue various career paths, including digital marketing manager, social media strategist, SEO specialist, content marketing manager, and analytics expert. The demand for digital marketing professionals is rising as businesses increasingly prioritize their online presence. Thus, an MBA in Digital Marketing offers a promising scope, combining comprehensive knowledge with practical skills to excel in a dynamic and ever-growing field.

MBA
Digital Marketing
Eligibility Criteria

Candidates who have completed a bachelor's degree of at least three years duration with a minimum of 50% marks (45% marks for candidates from reserved categories) in any discipline from a university recognised by the University Grants Commission (UGC) are eligible to apply for the MBA course.

 

Career Prospects

SEO Specialist Icon

SEO Specialist

Digital Marketing Manager Icon

Digital Marketing Manager

Content Marketing Icon

Content Marketing

Social Media Manager Icon

Social Media Manager

SEM Specialist Icon

SEM Specialist

Email Marketing Manager Icon

Email Marketing Manager

Ecommerce Manager Icon

Ecommerce Manager

Digital Analytics Manager Icon

Digital Analytics Manager

Career

Strategic Studies

Building Resilience in a Competitive Landscape!

Innovative Solutions for Complex Problems

Hands-on experience with Cutting-Edge Technologies

Gain a Global Perspective on Market Trends

Nurture Leadership Skills in a Dynamic Environment

Top Recruiters at CEC Jhanjeri

Your College, Your Rankings, Your Legacy

Marks of our Excellence!
Nirf logo
Naac A+ logo
India Today
Outlook logo
Times Now logo
todayindia logo
Ranked CSB among
101-125
Band across PAN India
Accredited in first cycle
with CGPA of 3.46/4.00
Ranked
3rd
among Best Fashion Private & Government Colleges of Punjab
Ranked
4th
among Best Private Commerce Colleges in Punjab
Ranked
5th
among Best Private BBA Colleges in Punjab
Ranked
10th
among Both Private & Government Commerce Colleges of Punjab
Ranked
10th
among Best BBA Colleges in Punjab
Ranked
17th
among Best Fashion Private & Government Colleges of North India
Ranked
52nd
among Best Fashion Private and Government Colleges of India
Ranked
52nd
among Best BBA Colleges in North India
Ranked
59th
among Both Private & Government Colleges of North India
Ranked
3rd
among Top Private Management Institute in Punjab
Ranked
11th
Nationally Recognized by Outlook
Ranked
13th
among Top Private Management Institute of North Zone
Ranked
65th
Top 200 Management Private Institutes Amongst Pan India
Ranked
1st
among Top BBA Institute for Placements in Punjab
Ranked
1st
among Top BBA Private Institutes in Punjab
Ranked
8th
among Top BBA Institute in North Zone
Ranked
15th
among Top BBA Institutes for Placements in India
Ranked
15th
among Top 70 BBA Institutes of India
Ranked
15th
Regional Ranking of North Zone
Ranked
19th
among Top BBA Institutes Pan India
Ranked
27th
among Top 100 Private Institutes
Ranked
41th
Management Institutes Amongst PAN India
Ranked
2nd
among All Private Fashion Colleges in Punjab
Ranked
2nd
among Best Private B-Schools in Punjab
Ranked
3rd
among Best Colleges in Punjab
Ranked
4th
among Best Commerce Colleges in Punjab
Ranked
4th
among Best Colleges in Punjab Chandigarh School of Business
Ranked
5th
among Best Private B-Schools Colleges & Universities in Punjab
Ranked
16th
B-Schools Emerging All India Private Colleges & Universities
Ranked
25th
among Best Private Fashion Colleges: All India
Ranked
38th
among Best Private Private Colleges & Universities
Ranked
39th
among Best Fashion Colleges: All India
Ranked
84th
among Best Commerce Colleges: All India

CEC Jhanjeri: Your Path to Academic Excellence

Unlock your potential with IIT-quality education and hands-on industry experience. Start your MBA journey at CEC Jhanjeri.

NAAC A+ College

100% Job Assurance

Keynote Speakers

Placement Training

JOSH Scholarship

Global Exposure

Holistic Learning

How We Help You?

  • Ideas Generation

  • Mentorship & Guidance

  • Access to Funding

  • Networking Opportunities

Networking

Empowering Leaders, Transforming Businesses

We Make Learning Fun!

15 cr+

Annual Research Budget

50

Research Centres

75+

Projects

Student's Testimonials

Student’s Testimonials
11.0 LPA
Whirlpool of India Ltd
Sulekha Kumari

Sulekha Kumari

MBA

Choosing Chandigarh Engineering College, Jhanjeri was one of the best decisions I've ever made. The exposure to real-world business scenarios through internships and workshops has been invaluable. I feel confident and well-prepared for my career ahead.

Student’s Testimonials
10.5 LPA
Topline Trading
Paras

Paras

MBA

My experience at Chandigarh Engineering College, Jhanjeri has been nothing short of amazing. The campus facilities are top-notch, focusing on practical learning, combined with strong theoretical foundations and the vibrant student community makes learning fun and engaging.

Student’s Testimonials
9.0 LPA
Intellipaat
Khushboo

Khushboo

MBA

Chandigarh Engineering College, Jhanjeri has provided me with numerous opportunities to grow both personally and professionally. The interactive classes, guest lectures from industry experts, and various student-driven initiatives have helped me develop my skills and network.

Student’s Testimonials
8.5 LPA
Time Legend
Nikhil Kumar

Nikhil Kumar

MBA

Chandigarh Engineering College, Jhanjeri has been incredibly welcoming & supportive. I have gained a global perspective on business and made lifelong friends. I am confident that I will leave this institution well-equipped to succeed in the business world.

Student’s Testimonials
8.0 LPA
BIGBULLS.PVT.LTD
Sunny Kumar

Sunny Kumar

MBA

The holistic approach to education at Chandigarh Engineering College, Jhanjeri is truly commendable. The college's placement cell is highly effective, and I was able to secure a great placement that aligns with my career goals.

Student’s Testimonials
8.0 LPA
BigBull
Simran Chauhan

Simran Chauhan

MBA

Chandigarh Engineering College, Jhanjeri stands out for its commitment to innovation and entrepreneurship. The resources available for budding entrepreneurs, including mentorship programs and startup incubation, are unparalleled.